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On Bags

The immense historical and social importance of the invention of the conveyance device we now know as the "bag" cannot possibly be overstated, so I don't know why anybody would even bother trying. You'll only look like a fool if you do. I was talking to this one guy not too long ago, and he said, "You know what I think? That bags aren't that big a deal. Think about it: who needs them, after all?" My outrage was such that I contemplated striking him about the face, but I knew that he was a surgeon, and needed his eyes to see. Were it not for his choice of profession, I would have blinded him with my fists.

And I would have had historical fact on the side of my physical aggression. Consider: the first bag, as we now know them, was mass produced in 1943 by Uncle Grampa's Item Holders, Inc. Prior to this, human beings had to carry around everything they wished to take with them in their bare hands, like monkeys. In 1942, the number of items dropped by people walking to and from the grocery store, bank, or neighborhood clothier had skyrocketed. The entire hardware store industry was on the brink of collapse, because potential buyers would look at the vast array of shovels, hammers, plows and various other heavy items, and just say "Fuck it. I'm not carrying that shit home."

Similarily, the war effort was failing, probably because you just can't store or transport ammunition in boxes. It simply doesn't work. Boxes are cube-shaped, so the bullets would be packed like sardines in orderly rows. However, bullets, much like fine wine, need to breathe in order to be effective, and you're just not going to get that with a box. Our soldiers would be over there in Germany, with a Ratzi lined up in their sites, and when he pulled the trigger what would he get? A whistling sound and a puff of smoke in his face! Embarrassing, to say the least. Luckily, our boys were also armed with knives, but an absence of well-aired ammunition still slowed things down considerably.

Then one day, in early 1943, a man named Daniel P. Roosevelt-Lindbergh (no relation to either) was carrying a box of marmalade to his car (which were so rickety and badly made in those days that they would often collapse under the weight of even an empty box, which, in fairness, were made of scrap iron salvaged from sunken U-boats), and he thought, "This is such bullshit. I gotta throw out my back for goddamn marmalade? I don't even like marmalade! Jam has that shit beat all to hell!" So he angrily, but with a sense of purpose, threw the box off of a nearby cliff, took his car off its kick-stand, lit his engine from a book of matches, unfolded the steering wheel, and "drove" home. All the while, holding on to that sense of purpose he'd felt before, because Daniel Roosevelt-Lindbergh had some inventing to do.

What he invented was the "bag". Initially dubbed the "Roosevelt-Lindbergh Cloth-Woven Hold-All", Roosevelt-Lindbergh's prototype was basically just a bunch curtains that he'd nailed together. When he showed it to his wife, he said, "Honeybear, you'll never have to use your hands again, other than to carry this thing I just made." Upon hearing the news, Mrs. Roosevelt-Lindbergh wept openly and without shame.

After weeks of successful field-testing, Roosevelt-Lindbergh realized that he'd actually invented something, so he took his "hold-all" to the headquarters of Uncle Grampa's Item Holders (who previously focused their attention on manufacturing the much-hated box, tweezers, and those claw-dealies you use to move logs in the fireplace. "Log-movers", I guess). Bringing with him a variety of canned goods in order to show Uncle Grampa's marketing team how the hold-all worked, Roosevelt-Lindbergh's presentation was an immense success. The people at Uncle Grampa were so taken with the invention, in fact, that they offered Roosevelt-Lindbergh a one-time payment of a handful of dried peas for the rights to manufacture, produce and sell the hold-all. Upon receiving this offer, Roosevelt-Lindbergh is said to have asked, "Is that pretty good? I mean, is that a lot to get paid for something like this?" To which the head of Uncle Grampa's acquisition team replied, "It's so much that I'm probably going to get fired just for offering it to you." "Then I accept!" cried Roosevelt-Lindbergh, grabbing the dried peas and fleeing the building.

One of the first things the Uncle Grampa marketing team realized was that "Roosevelt-Lindbergh's Cloth-Woven Hold-All" was a shit name, and they promptly went about thinking up a better one. After kicking around a few ideas, on a whim someone took out a dictionary and looked up the word "bag". Reading the definition -- "a flexible container with a single opening" -- they all collectively realized that they had all just literally made history.

Posters went up across the country proclaiming the bag as "A Terrific New World-Wide Sensation!!" and "An Astonishing New Item, Available for Purchase!!" One of the most famous and popular ads went directly to the heart of our nation's involvement in World War II (and helped turn the tide of the conflict towards an Allied victory). It featured a young red-headed boy with freckles carrying a giant bag full of war bonds. Lurking behind the bushes are Tojo and Hitler, their faces etched with fear and anger. The ad copy says: "Would You Like to Help Defeat the Axis Menace? YOU CAN!! Carry a Bag with You!!"

And so we now live in a world where bags are plentiful, and those miserable fucking boxes are all but forgotten. Old women can now carry their perfume and Boggle games and thousands of cigarettes with them easily, without fear that they will lose a single item along their journey. Young children can effortlessly transport their Football Cards and swimming whistles. Even insane homeless people have a place to store their tin foil and imaginary pets. So thank you, Daniel P. Roosevelt-Lindbergh, for the better world you have made for us. And knowing what you accomplished, I bet those dried peas tasted extra sweet.

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